Quality, Safety, Honesty


Establishment of trust

During your consultation, Hiroshi takes time to understand your aims and needs as a patient and conducts a thorough examination.

Only an experienced and accurate clinical assessment will lead on to the correct advice and treatment. Hiroshi believes that this is the only way to ensure that his patients are happy and satisfied with their results.

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Your Most Common Questions Answered

Have a question? Call us to find out more +44 (0)1214 568149 or check out the following frequently asked questions from customers.

What makes a good cosmetic surgeon?

This is a complex question in reality. Firstly a cosmetic surgeon must be a good doctor. Cosmetic surgery should be no different from any other form of healthcare delivery. To be a good cosmetic surgeon one should have had thorough training. Experience and judgement are the keys. Also an ability to have the emotional intelligence required to fully understand the needs and expectations of the patient and to make sure that there is no mismatch with what is possible.

How many cosmetic procedures do you perform each year?

I perform around 140 private cosmetic procedures per year working around my charity commitments, which previously accounted for another approximately 100 surgeries per year, mostly craniofacial and reconstructive in nature. The most popular procedures in my practice (which may not reflect average cosmetic trends) are facial procedures (facelifts, rhinoplasty and blepharoplasties), breast augmentation, liposuction, lipofilling, breast reduction and mastopexy.

Can I see before and after pictures of patients considering the same procedure?

Most certainly! During consultation I am happy to share before and after photos with you of people who have had the same procedure(s) you are considering. By doing this during the consultation, and in person, I have the opportunity to relate the example specifically to your situation, highlighting outcomes and helping with expectations.

Are you board certified?

Yes, I have been certified with the General Medical Council since July 1982 (GMC no: 2573614) and received my FRCS (Plast) in September 1995. I also hold a Master of Arts from Cambridge (MA) and medical doctorate for research into microsurgery and free radicals (MD).

Where did you train to become a surgeon?

I have had a long training in surgery. I was a medical student at Cambridge University and undertook my clinical part at Kings College hospital in London. As a young doctor, I experienced general surgery, orthopaedics as well as neurosurgery before entering a plastic surgery career. I was inspired by reconstructive plastic surgery but gradually came to realise that I could not manage deformity unless I could also deal with normal patients with cosmetic problems. I previously worked at the Birmingham Children’s Hospital as part of the craniofacial team dealing with facial deformity. I am also one of the directors of The Westbourne Centre, which carries out cosmetic surgery under local anaesthetic and sedation. Once or twice a year I work for a charity called 'Facing Africa' and we operate in Ethiopia to treat facial deformity.


The face is a delicate part of our body and one that reflects so much about who we are. Hiroshi enjoys working closely with his patients to ensure the end results meet their expectations.

Face Procedures


With every individual, Hiroshi strives to achieve the most natural-looking results and offers advanced surgical solutions, using the most technically advanced and reliable products.

Breast Procedures


Hiroshi believes that it is possible to achieve the aspirational characteristics of a flat tummy, round bottom, toned arms, and slim legs through safe surgical methods, conducted under local anaesthetic.

Body Procedures


Gynaecomastia is a cosmetic treatment to reduce the size of male breast tissue. Hiroshi performs the surgery under local anaesthetic & sedation as a day case.